Topics
Marketing

August 08, 2025
UMD Research Shows Recommendations From Solo Consumers Carry More Influence

February 21, 2025
UMD Research Finds Business Leaders Should Capitalize—Sustainably

February 19, 2025
Business Researcher Offers Tips on Tailoring AR, VR Use Around the World

February 10, 2025
Marketing Experts Weigh in on the Funny, Heartwarming and Just Plain Weird Spots

December 03, 2024
Spaces in Athletics Facilities to Be Named for Former NBA Executive Stephen M. Schanwald ’77

November 26, 2024
UMD Retail Expert Predicts That Post-Election, Consumers Are in the Spirit to Spend

October 23, 2024
3 UMD Experts Analyze Strategy Behind Presidential Candidates’ TV Spots

September 27, 2024
20 Years After MLB Announced Baseball’s Return to D.C., 3 UMD Experts Analyze Economic, Cultural Significance

February 12, 2024
Marketing Experts Pick Favorites, Duds From Star-Studded Slate

February 01, 2024
UMD Business Professor Helps Develop Algorithm That Crunches Eye-Movement Data for Screen Users

December 01, 2023
Alumna’s Brand Offers Different Take on LGBTQ+-themed Fashion

November 20, 2023
UMD Retail Expert Forecasts Flurry of Early Holiday Shopping

October 27, 2023
Professor Weighs In on “Shrinkflation”—and Why Your Kid’s Halloween Haul May Feel Lighter This Year

August 09, 2023
Terp’s Popular Virtual Racing Channel Drives Him Toward Dream Motorsports Job

July 19, 2023
On Eve of Movie’s Opening, 5 Fantastic Facts About the Grad in Charge at Mattel

April 11, 2023
More Sports, Higher Prices (or More Ads) Will Shake Up Internet-based Viewing