---
title: Alum’s New Pickleball Apparel Brand Scores Points for Brain Health
date: 2026-03-02T05:30:00-05:00
author: University of Maryland
canonical_url: "https://today.umd.edu/alums-new-pickleball-apparel-brand-scores-points-for-brain-health"
section: Articles
---
# Alum’s New Pickleball Apparel Brand Scores Points for Brain Health

*March 2, 2026* — by [Annie Krakower](/author/annie-krakower)


> With Every Purchase, Company Gives Back to Charity Partners, Offers Tips to Prevent Cognitive Decline

*Founders National Mall 1920x1080 — From left, Moorlow cofounders Sondra Hoffman, Holly Morris Espy and Brooks Barlow Kenny ’95 sport gear from their pickleball apparel company, which donates $2 of every purchase to Alzheimer’s-oriented nonprofit partners. (Photos courtesy of Moorlow)*

Brooks Barlow Kenny ’95 got her first taste of pickleball a few years ago, and quickly understood why the sport that sounds like a snack was the [fastest-growing in the nation](https://www.pickleheads.com/guides/pickleball-statistics): It’s easy to learn, accessible for many age groups, fast-paced and fun. For the longtime health advocate, that all added up to another savory benefit: boosting—and even protecting—the brain.


*Brooks Barlow Kenny ’95 headshot — Brooks Barlow Kenny ’95*



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**Topics:** [People](https://today.umd.edu/tags/people)


**Tags:** [Alumni](https://today.umd.edu/topic/alumni), [Health and Fitness](https://today.umd.edu/topic/health-and-fitness)


**Units:** [School of Public Health](https://today.umd.edu/topic/school-public-health)